Show what makes us special
It’s time to step forward
With ambitious airport growth and dynamic town centre regeneration creating fresh momentum, Luton is entering its new era.
Now is the time for our community to step forward together, roll up our sleeves to show the world exactly why Luton is a fantastic place to live, work, study, and invest.
Stand up for our town
Join a growing movement of proud Lutonians sharing what makes our town extraordinary. From our vibrant communities to our creative energy, from our cultural richness to our bold ambitions – this is the real Luton.
Together, we’re not just building a future – we’re showing everyone the authentic heart and soul of our town.
The stage is set for you to step forward
Step Forward Luton welcomes support from everyone! Whether you live, work, or study in Luton, there are countless opportunities for you to play a role in this exciting journey.
Be the heart of Step Forward Luton! Become a Step Forward Luton champion and join our uplifting community shaping the future of our vibrant town.
As a champion you can:
- Speak up for the town on social media and in your community networks
- Use #StepForwardLuton or #LutonsMoment to promote the positive things that are happening in our town
- Send us photos, events or blog posts on things you love about Luton
- Take part in Step Forward Luton events
- Enter Step Forward Luton competitions
- Buy and wear official Step Forward Luton merchandise to show your pride in our town
- Apply for funding opportunities from Step Forward Luton to deliver improvements in your community
Eager to make a bigger impact? Why not take a step forward and become an official ambassador.
As a business ambassador you can:
- Showcase opportunities for investment within your business, including key development sites or opportunities to invest in skills and talent.
- Host or co-host tours of the town, your industry sector or your premises to potential investors, developers and end-users.
- Help to promote the investor offer through the Step Forward Luton website and social media platforms, with videos, posts and success stories from your business.
- Attend investor events nationally and internationally taking the Step Forward Luton brand and our inward investment offer to the market.
- Take part in our annual Step Forward Luton Investor Conference – showcasing the investment opportunities available in Luton.
- Display Step Forward Luton marketing in your shop windows and business premises.
For more information about becoming a business ambassador, please email invest@stepforwardluton.co.uk.
A dedicated group of passionate and proactive lead ambassadors form the driving force behind the Step Forward Luton campaign. Their unwavering positivity and commitment are fuelling the momentum for positive change in the community.
You can meet the ambassadors here.
